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The Grok app on an iPhone, against the backdrop of search results displayed on the social media platform X (formerly Twitter) on a laptop, in London. The Prime Minister has said X need to “get their act together” amid concerns about the creation of sexualised images of adults and children by AI embedded on the social media site. Sir Keir Starmer said he backed Ofcom, which is looking into X and xAI – the firm founded by Elon Musk which created Grok – to take action against the site, and that he had asked for “all options to be on the table”. It comes as a former minister urged the Government and the Labour Party to stop using the site entirely. Users of X appear to have prompted its artificial intelligence Grok, which is integrated into the platform, to generate deepfake images of children “in minimal clothing”. Picture date: Thursday January 8, 2026. (Photo by Yui Mok/PA Images via Getty Images)

British regulator Ofcom opens investigation into X

The UK body said it is not a government censor, and the inquiry will determine whether X is facilitating the spread of nonconsensual deepfake pornography of adults…
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